ABOUT US

Oryx Music Group is composed of a production unit (music production and co-productions), one traditional label and three digital sub-Labels. Oryx target market is club music. We have different labels for different sub-genres: Oryx for mainstream, Helios for progressive/electro-house, Axum for minimal/tech and Club Oryx for disco house.

Oryx works in the digital market (we collaborate with the biggest portals) and the vinyl market. Thanks to our extensive relationships with offline and online distributors and club promotion companies, we are able to effectively reach offline and online club music customers. Our tracks are regularly featured in specialists samplers, compilations, played by radio and top djs and we entered several times the top 10 of download portals.

A Green Label

Oryx define itself as a "green label", probably the first of such labels in the world. Since music IS communication and our music is most listened by young poeple, we believe that a label has a great opportunity to launch positive messages to the new generations. This is why we often make specific projects and initiatives to support important environmental campaigns.

"The point with all these environmental problems" - Daniele says - " it's not that our planet is in danger: it's us, the society as we know it, that it is. The least thing we can do it's just speaking out about them. And what a powerful voice has a musician, and how much it can be boosted if a label fully supports him!".

What do we do? First of all, every year we connect at least one release to a project to rise funds for a specific green campaign doing a partnership with a no-profit organization. In 2007 for example, "trees for the future" has re-planted in honor of Oryx Music, 1000 trees in Haiti. Besides this, we have converted to digital almost every of our business process, so to reduce resources consumptions, physical releases are reduced to the minimum and without using un-necessary addons. We also implemented a lot of other little things (from recycling bins, to energy saving bulbs, etc etc) that shows our care for the environment around us.